For historical context of CCA, please review the following chapter written in 2009 by Patrice M. Buzzanell, Betsy Bach, Dawn O. Braithwaite, Linda Putnam and Charles Self.
LEADING COMMUNICATION ASSOCIATIONS FOR SOCIAL IMPACT
Proper citation for article:
Buzzanell, P. M., Braithwaite, D., Bach, B., Putnam, L., & Self, C. (2009). Leading communication associations for social impact. In L. Harter, M. Dutta, & C. Cole (Eds.), Communicating for social impact: Engaging communication theory, research, and pedagogy (pp. 11-20). Cresskill, NJ: Hampton.
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